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Top LinkedIn Banner Ideas For Marketing & Business Goals

LinkedIn might not seem like a visual platform. However, the old adage that "a picture is worth a thousand words" does stand true. Brands can use high-quality visual content to grab their audience’s attention, engage them, and create an excellent first impression.

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The LinkedIn banner, also known as the LinkedIn background banner or LinkedIn header, is a key visual item of your business page. It is often the first piece of content that people see after they land on your page. A well-designed, on-brand LinkedIn banner helps the profile stand out and encourages users to explore and know more about your business.

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In this article, we present you with 10 unique, free, and easy-to-customize LinkedIn banner templates to help create an eye-catching design for your business page.

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LinkedIn Banner Templates For Businesses

Use the following templates to promote your business and achieve your marketing and business objectives.

Idea #1: White And Pink Business LinkedIn Banner Template

This customizable template is designed for Business-to-Business (B2B) companies that offer services. Although the design is minimalist, the banner offers plenty of scope to showcase your creativity and brand personality with your design skills. You’d need to customize the existing brand name before use. It's worth mentioning that you don’t need LinkedIn premium to use banner templates like these.

Idea #2: Multi-colored Software Service LinkedIn Banner Template

Businesses that offer software services can use this LinkedIn banner to promote their brand and acquire new customers. It’s a banner with a classic look and comes with slots for the business name and the company’s web address. You must customize those details before use. You can also use the banner space to mention your service portfolio, working days and hours, and other essential details to inform and engage with your prospects.

Idea #3: Business Solutions And Tips LinkedIn Banner Template

This is a customizable LinkedIn banner template that individual business owners and companies can use for their business pages. The banner text can be customized to suit your business goals and the icon elements can be tweaked to complement the banner text. To further enhance the banner details, you might also want to include social icons and contact information to enable prospects and customers to seamlessly connect with you.

Idea #4: Green Eat Drink Be Merry LinkedIn Banner Template

This is a Christmas-themed customizable LinkedIn banner template that confectionary store owners and gifting shops can use to advertise their latest sale collection. The color scheme and design objects make it clear that the main theme of the banner is Christmas and shopping. You must include your business logo, name, and store address before use. The slogan “Eat, Drink, Be Merry!” is timely and can be retained.

LinkedIn Banner Templates For Freelancers & Individual Business Owners

Freelancers and individual business owners can use the following templates to promote their service, attract new clients, and drive sales.

Idea #5: Yellow And Black Profile LinkedIn Banner Template

Freelancers and individual business owners can use this LinkedIn banner template to drive awareness and generate business inquiries. The template comes with an image slot, while the business owner’s name and title need to be customized before use. The rest of the banner space can be used to furnish contact information and a service portfolio to engage with prospects.

Idea #6: Digital Account Manager LinkedIn Banner Template

Use this editable template to create an eye-catching, lead-generating LinkedIn banner. The banner comes with an image slot along with options to customize the person’s name, title, and social media icons. You can use the banner space to provide a thought-provoking caption on account management, a customer testimonial, and more to persuade prospective customers to get in touch with you. And yes, contact information and address should be included as well as part of the banner copy.

Idea #7: Digital Marketer LinkedIn Banner Template

Marketing professionals can use this customizable, professional LinkedIn banner design template to attract new clients and sell their services. The template provides ample space to include relevant details such as the marketing services you offer, the type of clients you cater to, your contact information, address, and more. You’d have to customize the photo and name before use. The title “Digital Marketer” can also be made more specific so that you attract a targeted audience with a need for your expertise.

Idea #8: Graphic Designer LinkedIn Banner Template

This LinkedIn banner is designed to help graphic designers advertise their services, attract new clients, and build their brand. The banner design and text are complementary and the illustration makes it instantly clear that the page is related to graphic design services. In addition, the banner offers scope to customize the design and copy to attract the right audience for your brand.

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Quote LinkedIn Banners

Inspire and engage your audience with powerful, motivational quote LinkedIn banners.

Idea #9: Purple Business Quote LinkedIn Banner

Motivational speakers, keynote speakers, and MCs can use this LinkedIn background banner design to drive consultations, appointments, and bookings. It comes with a customizable call-to-action along with a descriptive line of text, which can also be rewritten according to your service offerings. You need to include contact details to ensure your audience reaches you to complete bookings.

Idea #10: CEO & Founder Quote LinkedIn Banner

Entrepreneurs and founders can use this quote LinkedIn banner to drive awareness and visibility for their brand. The template comes with slots for a photo, name and title, descriptive line of text, a call-to-action, and the quote itself that can be customized. You should include your business logo and your business achievements to establish credibility.

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Conclusion

LinkedIn banners are a vital piece of social media real estate. They enable brands to showcase their personality, communicate with their target audience, and drive inquiries, leads, and sales. While LinkedIn is not a visual platform, well-designed and on-brand visual content can help you achieve your marketing and business goals. To trigger the desired response from your prospects and clients, ensure that the LinkedIn banner copy is readable, the color scheme professional and on-brand, and the information precise and to the point.

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