Instagram Stories Hacks: Secrets to Successful Storytelling from Top 10 Brands
Instagram Stories have become an increasingly popular feature of the platform, providing users with a fun and creative way to share their experiences and express themselves. However, with so many users and so much content, it can be challenging to stand out and create engaging Stories that capture your audience's attention.
To help you elevate your Instagram game and create Stories that will blow your mind, here are ten Instagram Stories hacks that you need to know
Create A Rainbow Gradient Text
To add a pop of color to your Stories, select the text tool and type out your message. Next, press and hold any color on the color selector until the rainbow slider appears. Drag your finger across the slider to create a beautiful rainbow gradient effect.
Add Multiple Photos To One Story
You don't have to limit yourself to just one photo per Story. Instead, select the "Layout" option when creating your Story and choose from a variety of layout options to add multiple photos.
Use Gifs To Add Animation
GIFs are a fun and easy way to add some animation to your Stories. Select the GIF option and search for the perfect GIF to enhance your Story.
Create A Poll To Engage Your Audience
Use the poll feature to ask your audience a question and get their feedback. This is a great way to increase engagement and interaction with your audience.
Add Music To Your Stories
Select the music option to add a song or soundtrack to your Story. You can also adjust the volume and choose the perfect segment of the song to include.
Use The Pen Tool To Add Custom Graphics
The pen tool allows you to draw custom graphics and designs on your Stories. Use this tool to add a personal touch to your Stories and make them stand out.
Create A Boomerang Effect
Use the boomerang feature to create a looping video that plays forward and backward. This is a fun way to add some movement and excitement to your Stories.
Add Location Tags To Increase Discoverability
Adding a location tag to your Story can increase its discoverability and help you reach a wider audience. This is especially helpful if you're promoting a local business or event.
Use The "Add A Photo" Feature To Add Multiple Photos
The Add a photo feature helps you to add multiple photos in different shapes and sizes to your video on story or just another picture or a post promotion.
Use The Highlight Feature To Save Your Best Stories
The highlight feature allows you to save your best Stories to your profile, making them easily accessible to your audience. This is a great way to showcase your brand and create a more cohesive Instagram presence.
Top 10 Brands Drive 10x Engagement through Instagram Stories
Kylie Cosmetics is a popular makeup brand that has gained a massive following on Instagram. One of the ways that the brand has been able to drive sales and increase its followers is through its use of Instagram Stories. They use Instagram stories to showcase their products and engage with its followers.
Louis Vuitton is a popular luxe fashion brand. The brand uses Instagram Stories to engage with its followers. The brand will often post teaser images or videos on its Stories leading up to a product release. They use Instagram Stories to showcase celebrity endorsements of its products.
Versace is a luxury fashion brand that has a strong presence on Instagram. The brand uses Instagram Stories to give followers a front-row seat to its runway shows. The brand will often post images or videos from the shows on its Stories, giving followers a glimpse into the latest collections. This generates buzz among followers and helps the brand establish itself as a leader in the fashion industry.
Dior is a high-end fashion brand. The brand uses Instagram Stories to showcase new product launches. The brand will often post teaser images or videos on its Stories leading up to a product release. This generates excitement among its followers and encourages them to purchase the product as soon as it's available.
Rare Beauty is a beauty brand launched by Selena Gomez in 2020 that has quickly gained popularity among makeup enthusiasts. The brand has a strong presence on Instagram, and it leverages Instagram Stories to engage with its followers & drive sales. Rare Beauty uses its Instagram Stories to provide tutorials and tips on how to use its products.Rare Beauty uses its Instagram Stories to give followers a glimpse into the brand's behind-the-scenes operations. This can include sneak peeks at upcoming collections, footage from photo shoots or events, and glimpses into the lives of Rare Beauty's team members.
Starbucks is a well-known coffeehouse chain that uses its Instagram Stories to post interactive content such as polls, quizzes, and questions to engage with its followers. This type of content helps the brand build a sense of community among its followers and fosters a sense of loyalty.
McDonald's is a global fast-food chain that uses Instagram Stories to promote its promotions and limited-time offers. The brand will often post images or videos showcasing new menu items or limited-time deals, encouraging its followers to visit their local McDonald's to try the products. It also posts, fun creatives like wallpapers, art and memes to keep the audience engaged.
Krispy Kreme is a well-known doughnut chain. The brand uses its Instagram Stories to feature user-generated content, showcasing how customers enjoy their Krispy Kreme products in their daily lives. This not only helps the brand build a sense of community among its followers but also helps potential customers see how the products look and work in real-life situations.
KFC is a fast-food chain that partners with influencers/celebrities to promote its products on Instagram. KFC recently partnered with Indian actor and chef, Kunal Kapoor, to launch a new menu item called "KFC Wow! 4-in-1 Box." Kunal Kapoor promoted the new menu item on his Instagram page, showcasing his love for KFC and encouraging his followers to try the new product. KFC also featured Kunal Kapoor's promotion of the new menu item on its Instagram Stories, which helped the brand reach a wider audience and increase its following.
Subway utilizes Instagram stories to advertise its promotions and time-sensitive deals. Subway frequently shares pictures and videos of its new menu items or special offers on this platform, urging its followers to try out these products. Subway also featured Charlie Puth's promotion of the new sandwich on its Instagram Stories, which helped the brand reach a wider audience and increase its following.
Use Picmaker to Create Instagram Story Templates
Dive into Picmaker’s plethora of Instagram story templates to create beautiful and creative stories to keep your audience engaged.
By using these Instagram Stories hacks, you can elevate your content and create engaging and memorable Stories that will blow your audience's minds. So get creative and start experimenting with these features today!